Why Choose Branabee Surplus Marketplace | BRANABEE

Buy | Sell | Auctions

Why You Should Sell On Branabee’s Marketplace

Every day, industrial businesses face the challenge of managing surplus equipment, unsold inventory, and idle assets that languish in warehouses, awaiting buyers. This longstanding issue has persisted in the industry, with existing solutions proving inadequate for many.

Recognizing this gap, we at Branabee Marketplace are dedicated to bridging it. Our platform offers a suite of tailored features that redefine the selling experience for surplus goods and other products. We go beyond mere connections between sellers and buyers, empowering each user with tools designed to conquer the obstacles typically encountered on other marketplaces.

Last Updated - 2024.07.11

Jump to:

What is Branabee?
What We Don’t Do
What We Do
The Power of Choice
Reverse Auction
Bookings (Rent)
Maximizing Profits
Getting Started on Branabee’s Marketplace
Create Your Account
Set Up Your Store
List Your Products
Promote Your Store


What is Branabee?

Branabee introduces a fresh approach to online commerce, offering enhanced flexibility for buying, selling, and auctioning your products. Unlike other platforms, Branabee allows you to tailor your auction experience to your preferences. Whether you choose to auction with or without a reserve price, set the duration as you see fit, or even host a reverse auction, Branabee empowers you with the freedom to sell on your terms.

Rent your products out to the public.

List items for general sale.

List your products at wholesale prices.

Post a job and let people bid on that job (also known as a reverse auction).

And the best part is, we do the rest. We handle sales tax, we handle shipping calculations, we handle the advertisement, technical issues, and so much more. Let us free up your time so that you can focus on your priorities. There’s so much more we haven’t mentioned yet.

How does Branabee stack up compared to other platforms and marketplaces? Perhaps it’s best if we explain to you what we don’t do, and then explain what we do..do:

What We Don’t Do

  • We don’t have an algorithm playing games in the marketplace.
  • We don’t set limits to your listings.
  • We don’t charge you listing fees on your items.

If that sounds refreshing to you, keep reading.


We’ve only recently launched. Now is the time to consider joining. Our sea isn’t as large as some other marketplaces yet, allowing you to stand out as a bigger fish.


What We Do

Recognizing the uniqueness of every item and seller, we’ve designed a surplus marketplace that breaks away from one-size-fits-all solutions. At Branabee, you have full control over how you convert your surplus into profits. Here are the customizable options available to you:

  • Sell:

    If you prefer the simplicity of traditional sales, we understand. That’s why we’ve streamlined our process to make it accessible for sellers of all backgrounds, regardless of the types of items you have. Simply list your products, set competitive prices, and allow interested buyers to make direct purchases. It’s straightforward yet impactful. Here are some key features of our product listing options available to sellers:

    • Variations:

      Create product variations and options for items with different attributes, such as size, color, or configuration. This is especially useful for selling products with multiple choices or customizations.

    • Digital Downloads:

      Branabee supports the sale of digital products, such as e-books, software, online classes, or digital artwork. Sellers can upload their digital files, set the price, and customers can purchase and download them instantly.

    • Subscriptions & Memberships:

      Offer subscription-based products or memberships within their stores. Customers can subscribe to receive recurring services or products, access premium content, or enjoy exclusive benefits. You set how often and how much that subscription fee is.

    • Cross selling & Upselling:

      Use cross-selling and upselling techniques by recommending related products or offering add-ons during the checkout process. This encourages customers to purchase additional items when shopping.

    • Store-wide sales & Discounts:

      Sellers can run store-wide sales or offer discounts on specific products or categories to attract more customers and boost sales.

    • Custom Shipping and Processing:

      Set your own shipping methods, rates, and pricing strategies,. Branabee allows you to offer competitive shipping options and unique pricing structures.

    • Store Customization:

      Customize the look and feel of your store with unique branding, logos, and layouts because creating a distinct shopping experience engages your users.

  • Auction:

    Imagine a platform where your products aren’t just listed; they are showcased in a dynamic, real-time environment. Welcome to the world of auctions on Branabee. This feature injects urgency and competition into the selling process, transforming each sale into an exciting event.

    Set Bid Increments – You decide the increments at which buyers should bid. By default, this is set at $1.00, but you can customize it to suit your auction strategy.
    Set Reserve Prices – Ensure your item sells for at least a minimum price by setting a reserve. Bidders must meet or exceed this price for the auction to conclude successfully.
    Set ‘Buy It Now’ Prices – Offer buyers the option to purchase the item immediately at a fixed price, providing flexibility and catering to different purchasing preferences.
    Set your auction dates – Choose the start and end dates that work best for your auction. Flexibility allows you to maximize visibility and engagement.
    Extend Auctions on Last bid – Automatically extend the auction if a bid is placed close to the end time, giving all bidders a fair chance to participate.
    Relist items automatically – If your item doesn’t sell, Branabee can automatically relist it for you, saving time and effort in managing your inventory.

  • Reverse Auction:

    Think of this like you have a job that needs to be done, and you’re looking for bids from companies that commonly do that job.
    The opposite of a regular auction, a reverse auction is a type of auction in which sellers compete to win business from a buyer. In a traditional auction, buyers bid to purchase goods or services, with the price typically increasing as participants place higher bids. However, in a reverse auction, the roles are reversed:

    • Buyer’s Request: In a reverse auction, a buyer (often an organization or business) posts a request for a specific product or service. They specify the quantity, quality, and any other relevant details.

    • Seller Competition: Multiple sellers or suppliers, who can provide the requested product or service, then compete to win the buyer’s business. Sellers place bids to offer their products or services at the lowest possible price.

    • Price Decreases: Unlike a traditional auction where the price typically rises with each bid, in a reverse auction, the price decreases as sellers compete to offer the lowest bid. Sellers usually have a limited time to submit their bids, which adds a sense of urgency to the process.

    • Time-Limited: Reverse auctions are often time-limited. This means that sellers must submit their bids within a specified time frame, and the buyer may choose the winning bid once the auction period concludes.

    • Winner Selection: The buyer typically reviews the bids submitted by the sellers and selects the winning bid, which is usually the one with the lowest price that still meets the specified requirements and quality standards.

    • Reverse auctions are commonly used in business procurement processes, where organizations seek to purchase goods or services from suppliers. They can be an effective way for buyers to identify the most cost-effective suppliers, encourage competition, and drive down procurement costs. However, they may not always be suitable for complex or highly specialized purchases, where factors other than price, such as quality or long-term relationships, are critical.

  • Bookings (Rent):

    For those offering services, surplus equipment, products, or even locations, Branabee opens up the lucrative world of rentals. Why let your assets sit idle when they can generate continuous income? Our rental feature enables you to monetize surplus without relinquishing ownership. It’s an ideal solution for equipment used intermittently or versatile spaces. Additionally, you can customize with options like cleaning fees for a flexible approach. Customers can book specific time slots or dates for these services, products, or locations, maximizing utility and revenue potential.

  • Wholesale:

    Whether you buy or sell in bulk, Branabee has you covered. Our platform allows you to establish custom wholesale pricing and rules, ensuring that customers see and automatically get special pricing based on specific factors like order volume. This flexibility empowers you to optimize your sales strategy and meet the unique needs of bulk transactions seamlessly. Read more about wholesaling here.

Maximizing Profits

In the world of surplus marketplaces, the competitive edge is often the difference between good and great. At Branabee, we’ve harnessed the power of auctions to propel your sales to new heights.

Auctions: Igniting Competition

When you choose to list your surplus goods through our auction feature, you’re not just posting products; you’re orchestrating an event. Auctions introduce a sense of urgency and competition that can be game-changing for sellers. Here’s how it works:

Imagine you have a batch of high-quality pipe fittings waiting to find their next home. By listing them in an auction, you’re not only setting a starting price but also a deadline for potential buyers to place their bids. As the clock ticks down, the excitement builds, and buyers become more eager to secure the coveted items.

The result? A frenzy of bids, each one driving the price higher. The competitive nature of auctions often leads to the best possible value for your surplus goods.

Turning Idle Product into Income – Renting

At Branabee, we believe in providing our sellers with versatile options to monetize their surplus goods. One such powerful feature is the ability to rent out equipment, products, or locations, opening doors to a continuous stream of income.

Imagine you have specialized industrial equipment that’s not in constant use, a vacant office space, or perhaps a collection of event materials. Rather than letting these assets remain idle, why not turn them into a source of continuous income? Consider listing on our surplus marketplace.

Our rental feature allows you to do just that, and here’s how it works: by listing your items for rent on our platform, you’re offering them to a wide range of potential renters. Whether it’s construction equipment, office space, or event supplies, you have the opportunity to earn consistent revenue, all while retaining ownership of your assets. We handle the transactions, the sales tax, and helping to find customers. You get to do what you do best.

Facilitating Resale and Reuse

At Branabee, we understand that every product tells a story. It represents resources, energy, and materials used in its creation. Rather than letting these valuable resources go to waste, we facilitate the resale and reuse of industrial products, offering a second life to items that might otherwise be discarded.

The concept is simple: by selling your surplus goods on our platform, you’re contributing to a sustainable approach that minimizes waste. Instead of ending up in landfills, your products find new homes, new uses, and new owners who appreciate their value. It’s a win-win for everyone involved.

The environmental and economic benefits go far beyond just environmental responsibility. The benefits are twofold:

  • Environmental Benefits:

    Choosing to sell your wares on Branabee also is a choice to positively effect the environmental footprint. Instead of disposing your used products, let someone else use it. Less waste means fewer resources expended on disposal or re-manufacturing, and less strain on landfills. It’s a direct contribution to a cleaner, greener planet.

  • Economic Benefits:

    Sustainability is not just about the environment; it’s about your bottom line too. Sellers who embrace our platform to sell their used products find themselves enjoying increased revenue. Instead of disposing of items, they’re turning them into profits. It’s a smart financial move that echoes long after the sale.

In embracing Branabee, you’re not just joining a surplus marketplace; you’re becoming a part of a movement. You’re actively participating in sustainability, championing the cause of reducing waste, and reaping the rewards, both environmentally and economically. Your products have value, and our platform ensures they find a purpose beyond collecting dust.

So, the next time you consider discarding surplus industrial equipment or products, remember that a more profitable path awaits you on Branabee Marketplace. Join us in creating a better, cleaner future, one sale at a time.

Getting Started on Branabee’s Marketplace

Starting your journey as a seller on Branabee is a straightforward and rewarding process. We’re here to guide you every step of the way, ensuring that you can quickly set up your store and begin selling your items on our surplus marketplace We’re here for you, because when you win, we win. Here’s how to get started:

Create Your Account

This section will briefly go over how to create an account on Branabee. If you would like a more step-by-step tutorial, click here. For more information, please visit our Help Center.

  1. Visit our website and click on the ‘LOG IN‘ button. Next, click on ‘Register‘. You’ll be directed to a new page.
  2. Fill in your personal information, including your name, email address, and a secure password.
  3. Choose what type of user you are. You can choose “I am a customer” or “I am a seller.” Sellers are also customers by default.
  4. Agree to our terms and conditions, and then click ‘Create Account.’
  5. You’ll need to check your emails for confirmation.

Set Up Your Store

  1. Once you’ve created your account, you’ll have the option to set up your seller profile and manage your products.
  2. Customize your store name, logo, and banner to create a distinctive brand identity.
  3. Provide information about your business, the types of products or services you’ll offer, and contact details.

List Your Product(s)

  1. Navigate to your Seller Dashboard.
  2. Click on the “Add New Product” or “List Your Item” button.
  3. Fill in the details for your goods, including title, description, price, and any variations or options.
  4. Upload high-quality images to showcase your products.
  5. Select the appropriate selling format (auction, rental, or traditional sale).
  6. Set any specific terms, such as availability or rental periods for rentals.

    Here’s a more in depth article on how to list a product for sale

Launch Your Listings

  1. Review your product details to ensure accuracy and completeness.
  2. Publish your listings to make them visible to potential buyers.

Promote Your Store on Branabee Marketplace

  1. Use the marketing tools available on our platform to promote your products. We offer you a way to advertise your store on Our home page, and other ad areas across the platform. No algorithms included!
  2. Encourage your network and social media followers to visit your store.

With this step-by-step guide, and these valuable incentives, you’re well on your way to establishing a successful presence on Branabee’s surplus marketplace. We’re excited to have you as a part of our community, and we’re here to support your journey as a seller. Get started today and turn your surplus into success!


We’ve covered a lot in this journey through Branabee Marketplace’s unique features and the myriad of advantages it offers to sellers like you. Let’s take a moment to recap:


Our auction feature ignites the competitive spirit, driving up prices and maximizing your profits. It’s the perfect tool for those seeking a dynamic and exciting selling experience.


Transform your surplus equipment, products, or locations into continuous income sources. Embrace the concept of idle assets working for you and enjoy the benefits of recurring revenue.

Traditional Sales:

For those who prefer a straightforward approach, our platform simplifies the listing process and connects you with potential buyers.

But it’s not just about features; it’s about a philosophy of flexibility. You’re not confined to one method; you’re empowered to choose what suits your business best. Whether it’s auctions, rentals, or traditional sales, the choice is yours.

Furthermore, Branabee goes beyond the business of selling; we’re champions of sustainability. By participating in our marketplace, you’re actively reducing waste and promoting a greener future. It’s an environmentally responsible approach that also contributes to your economic success.

With reduced listing fees as an incentive for new sellers, we’re making it easier than ever to get started. The path to turning your surplus into profits has never been more accessible.

So, whether you’re an individual with excess equipment, a small business with surplus products, or an organization with unused space, we invite you to explore the opportunities and advantages offered by Branabee Marketplace.

The time is now. Branabee’s marketplace is here and the opportunities are endless. Join us in reshaping the way surplus goods are sold, one listing at a time. Sign up today, and start your journey towards success as a seller online.

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